2008Sep20 2142
Leica Camera AG and Phase One enter into strategic alliance
Leica Camera AG and Phase One A/S have agreed to enter into a long-term strategic alliance. Both companies are in mutual agreement on the terms of close future cooperation in the technical development and marketing of premium products for the professional photography segment. The objective is to offer photographers innovative high-end solutions that guarantee the greatest possible creative freedom and set standards in terms of performance, quality and technological maturity. Close cooperation has also been decided upon for the expansion of effective service and marketing structures.